In-Person | Prudential x HBSE: Leveraging the Power of Sports & Entertainment to Promote DE&I Through Strategic Programs

Join David Gould, HBSE’s Chief Diversity & Impact Officer and Brielle Lewis, Director of Sponsorship Strategy & Activation with Prudential Financial as they discuss doing well by doing good and leveraging the power of Sports & Entertainment to promote diversity, equity, and inclusion standards. In 2021 Prudential Financial and the New Jersey Devils (an HBSE property) partnered in the launch of Buy Black – a program focused on supporting the next generation of Black business leaders by providing marketing exposure, consultation, and other resources to help local Black-owned businesses grow and succeed. Entering its fourth year, hear from this season’s Buy Black winner Chisa Egbelu – Co Founder of PeduL, and the 22-23 winner Eric LeGrand – Founder of Eric LeGrand Coffee House as they discuss the impact of the program on their business and the black business community.

Chisa Egbelu David Gould Eric LeGrand Brielle Lewis
Date & Time
Friday, October 27, 2023, 2:00 PM - 3:00 PM
Session Currently Live