Full Name
Lauren Alexander
Job Title
Social Engagement Team Lead, Principal Social and Content Strategist
Company
Capital One - Brand
Speaker Bio
Lauren, “Lo,” Alexander is a 5 year+ digital and brand marketing professional with a demonstrated history of leading cross-functional teams, creating innovative campaigns and influencing high-level leadership decisions. Skilled in media planning, copywriting, content strategy, and community/reputation management, Lauren navigates clients and brands alike through the ever-changing social landscape by providing evidence-based recommendations, grounded with her holistic industry experience. She currently leads Capital One’s Brand Engagement Team, creating breakthrough brand moments across social platforms.

Prior to joining Capital One in 2019, Lauren led integrated digital marketing campaigns in public affairs and health industries at Weber Shandwick, and managed sponsored content and creative strategy at The Atlantic.
Lauren Alexander